Every business wants to be successful, especially online. And to achieve success, business owners need to keep in mind the two most important aspects: the consumers and their business’s ranking on search engines. To impress your consumers, you need to have a well-built and user-friendly web design. And to add more traffic, you need to implement proper SEO practices.
Now, let’s talk about the principles for effective web design to achieve success:
What are SEO and Web Design?
First of all, what are these and how can they help with your business’s success? SEO is the process of optimizing a website to ensure it appears on the first page of search engines such as Google, Yahoo, Bing, and others. The purpose of web design is to create and design a website and all its pages.
Putting them together ensures your website gains the needed traffic to make a profit from sales and ads.
- User-Friendly Website
The simpler your website is, the better. What consumers want is a website that’s easy to navigate and understand, especially for older adults who are not into tech. With an SEO-optimized website and a great user experience, visitors and consumers will surely flock to your business website.
- Brings Organic Traffic
Without SEO in your web design, you will have a hard time bringing organic traffic to your website. Organic traffic is free traffic you didn’t pay for from search engines. This happens if the user searches for something on search engines and your website shows up on the first page. The higher your rank is, the more visitors you can get to your webpage.
- Speed and Responsiveness
An SEO web design should have a great loading speed, and all clickable links and buttons should be responsive. Poor loading speed and responsiveness, even for just a few seconds, will cause your visitor to change websites immediately. The majority of internet users today are young adults, and most of them get fidgety due to minor inconveniences.
- Alt Tags
The images on your website should have alt tags, as some users prefer visual searches. With alt tags, search engines can know what’s in the photo. If the alt tag of the photo matches the user’s description, your website where the photo was used will appear on the first page of search engine results. Is it getting a bit overwhelming? Don’t worry, as most affordable SEO packages from companies offer them for a completely functioning website.
- Readable Design
Aside from having a user-friendly website, the content should be easy and interesting enough to read. The layout and presentation of your website or blog will make a good first impression on visitors and potential clients. A good web design without SEO-optimized content is not enough to bring traffic to your online business.
And there you have it. These are some of the reasons why SEO and web design should always go together to ensure your visitors get the best experience. In addition, you’ll get an immediate ROI (return on investment) after working with web developers.
We have a great team of web designers with years of experience who can upgrade your website with no problem. We offer affordable SEO packages which are great for small startups. Visit our website now to know more, or call us at (702) 983-8828 or (702) 359-3320. Wanting to start a website of your own? Reach out to us here at Technodream!